The Power Hour

On the last Power Hour of the year, Dr. Art Epstein weighs in on the challenging future of optometry.

Direct download: 121918.mp3
Category:Optometry -- posted at: 2:15pm EST

With the end of the year approaching, many of doctors buy that opto-toy they've always wanted. Unfortunately, this time next year - many of them regret their purchase. Learn ways to avoid buyers remorse as well as a unique way to nearly ensure new equipment is right for your practice and will be profitable.

Direct download: 121218.mp3
Category:Optometry -- posted at: 3:52pm EST

Ever consider holding a staff meeting off-site? There are good reasons why should.
Learn why and tips for executing a good meeting on this week's Power Hour.
Direct download: 1252018.mp3
Category:Optometry -- posted at: 9:23pm EST

Posed with common problems, like patients wait too long to see the doctor or patients complain about our fees, we usually come up with common solutions.  If we still have the same problems year after year, then those solutions didn’t work!  How can you and your staff devise genuinely novel solutions to chronic management problems?  Listen to the next episode of the Power Hour to learn how to use this special two word thought starter approach.

Direct download: 112818.mp3
Category:Optometry -- posted at: 6:56am EST

It's that time of year again! 
Do you have a plan for employee bonuses? Do you give them? Should you give them? 
What about Christmas/holiday gifts? And let's throw sales spiffs in the mix, too.
Direct download: 112118.mp3
Category:Optometry -- posted at: 3:21pm EST

What to do NOW to make sure you close out a strong year

Direct download: 111418.mp3
Category:Optometry -- posted at: 9:26pm EST

Interested in integrating scleral contact lenses into your practice? Find out how to jump start your scleral lens fitting on this episode.

Direct download: 10312018.mp3
Category:Optometry -- posted at: 4:19pm EST

What happens when two ODs marry? And what if they work together? Or what about an OD and an office manager or optician?
Being part of a double OD couple presents its own set of opportunities and challenges. Find out how to navigate them on this week's Power Hour.
Direct download: 102518.mp3
Category:Optometry -- posted at: 3:23pm EST

If you're thinking about opening your own practice, this next episode is one you don't want to miss.  
Pulled from the files of clients who have successfully opened cold and those who were rescued after a less successful opening, learn the hits, misses wins, losses, mistakes, and regrets-and steps to avoid them.  
The errors seemed insignificant and inconsequential at the time but gave them years of heartache afterward.
Direct download: 101718.mp3
Category:Optometry -- posted at: 8:35am EST

Howard Purcell, OD, FAAO, president and CEO of New England College of Optometry, joins the show to talk optometric education.
Are there too many schools? Is student debt too high? Is today's education still relevant to reality?

Direct download: 101018.mp3
Category:Optometry -- posted at: 8:38am EST

Ever consider corporate optometry?
Dr. Maria Sampalis, founder of Corporate Optometry Facebook group and website , joins the show this week to provide an insider's view.
Direct download: 10032018.mp3
Category:Optometry -- posted at: 4:53pm EST

If you had to do it all over again...would you choose optometry?  While you can't turn the clock back, you do have control over your practice's destiny. Tune in to this week's show to find out how to redo those things you'd do over.

Direct download: 91718.mp3
Category:Optometry -- posted at: 7:06am EST

The cash-paying model in optometry is alive and well. Is it in your office?  Andy Corley joins the show to explain why. Andy is a 40-year veteran of the eye care industry from a start at Allergan to a move to AMO, then co-founding Chiron Vision and eyeonics. He is currently chairman of the board of RX Sight, Equinox, and eyeBrain Medical.

 

Direct download: 91218.mp3
Category:Optometry -- posted at: 11:05am EST

Looking for an associate or partner for your practice?
On this episode, Gary offers tips on how to hire an associate and what to look for in a potential partner.
Direct download: 9518.mp3
Category:Optometry -- posted at: 12:30pm EST

This week, Gary offers up the 5 best hiring and firing tips.
Be sure you are bringing on and moving on staff in ways that help your practice.

Direct download: 82918.mp3
Category:Optometry -- posted at: 5:25pm EST

Want to learn how to trim costs?  Listen to this episode of the Power Hour.

Direct download: 82218.mp3
Category:Optometry -- posted at: 3:33pm EST

It's that time of year again...back to school.
If you haven't already ramped up your marketing, this week's show will offer tips on making eye exams part of the back-to-school routine. Don't forget contact lenses, sports goggles, and more!
Kick-start the back-to-school season with the Power Hour!

Direct download: 81618.mp3
Category:Optometry -- posted at: 7:03pm EST

Although ODs have different practices, their concerns are similar.
This week, find out the top 5 questions ODs have for practice management consultants.
Direct download: 8818.mp3
Category:Optometry -- posted at: 5:35pm EST

Considering buying a practice? Do you know where the pitfalls lie?
Caveat emptor or buyer beware. Learn what to watch for when buying a new practice.
Find out now what you need to know before making an offer.
Direct download: 8118.mp3
Category:Optometry -- posted at: 6:23am EST

Do you know what 4 things every practice owner must do to sell a practice?
All practice owners need this information...regardless of when you plan to sell.
Find out now what you need to know to sell your practice.
Direct download: 7252018.mp3
Category:Optometry -- posted at: 9:11am EST

Want new ways to market your practice? Of course you do!
Tune into the show this week to source ideas from optometry's out-of-the-box marketer Warren Modlin who hails from legacy CIBAVision and Oakley.

Direct download: 7182018.mp3
Category:Optometry -- posted at: 4:06pm EST

Want to look into optometry's future?
Bart Foster, managing director at Sanitas Advisors, outlines what is inevitable in eyecare in the next five years.
Direct download: 07092018.mp3
Category:Optometry -- posted at: 3:47pm EST

Ever wonder if Staffer A might be better at Job B? You might be right.
This week, Dr. Laurie Sorrenson gives the scoop on profiling staff personalities and putting them in the best roles.
Direct download: 62718.mp3
Category:Optometry -- posted at: 10:11am EST

Travis Rush, founder and CEO of Sightbox , talks about entrepreneurship, online contact lens retailing, and how things have changed (or not) now that Sightbox is part of Johnson & Johnson Vision Care.

Direct download: 61318.mp3
Category:Optometry -- posted at: 9:20am EST

We're close to the midway point of the year. It's a great time to refresh your thinking.
Gary outlines his favorite business books for your practice on this episode of the Power Hour.
Direct download: 060718.mp3
Category:Optometry -- posted at: 12:38pm EST

How do long patient wait times affect your practice?
Find out how...and what you can do about it...on this week's Power Hour.

Direct download: 53018.mp3
Category:Optometry -- posted at: 4:36am EST

Building on the previous show about staff meetings, this week Gary motivates you to figure out what motivates your staff--and what doesn't. 

Direct download: 52318.mp3
Category:Optometry -- posted at: 4:21pm EST

Your staff feeling blah? Your staff meetings not generating excitement?
This week, Gary helps you learn strategies to energize your staff meetings and engage your staff.
 
Direct download: 5318.mp3
Category:Optometry -- posted at: 7:56am EST

Learn all about trunk shows! Find out why "trunk show" is a bad name, and discover how to have a great one in your own office. 

Direct download: 42518.mp3
Category:Optometry -- posted at: 4:08pm EST

Step right up this week for an update on myopia from Dr. Thomas Aller.

Direct download: 41818.mp3
Category:Optometry -- posted at: 8:12am EST

It's April...time to close the books on Q1.
Look back at your Q1 data to better forecast 2018 and plan your year.
Tune in to Power Hour this week to hear Gary's suggestions for a Q2 reboot.
Direct download: 18.mp3
Category:Optometry -- posted at: 11:20am EST

Contact lenses, the FTC, and optometry...what do you need to know?
The deadline to weigh in is fast approaching. Get the scoop so you can make your voice heard.
Find out more on this week's episode of the Power Hour.

Direct download: 32818.mp3
Category:Optometry -- posted at: 7:44am EST

Vision Expo was last week. As always, it was a great meeting with lots of classes & a lot going on.
This week on Power Hour, we'll discuss some great things we learned at the meeting. Call in with what you brought home!
Let's talk about it on this episode of the Power Hour.

Direct download: 32118_3.mp3
Category:Optometry -- posted at: 7:57am EST

Filmmaker Jane Weiner has turned to myopia for inspiration. She talks with Gary this week about her latest film.
Losing Sight, her documentary on myopia, looks at how technology advances are put into practice. The story explores visual development throughout life and what factors trigger myopia. 
Losing Sight is planned for a theatrical and TV release. Watch the trailer here: https://vimeo.com/jpweiner/myopia7mnsample
 
Direct download: 3718.mp3
Category:Optometry -- posted at: 7:43am EST

Vision by Design, THE country’s premier myopia meeting of the year is coming up fast.  Joining the show from VBD will be Drs. Cary Herzberg and Tom Weshefsky to talk about what’s new at this years’ meeting and why you should attend!

Direct download: 22818.mp3
Category:Optometry -- posted at: 4:53am EST

Join Jeffry Gerson, OD, FAAO on this week's show as he gets us up to the second on what's new in ARMD diagnosis, management and treatment.  Also joining the show will be Greg Jackson, PhD from Maculogix to discuss research around the link of dark adaptation and ARMD.  
Direct download: 22118.mp3
Category:Optometry -- posted at: 10:47am EST

It's Valentine's Day! Let's talk about what you love...to hate about optometry!
Gary discusses the top 5 things you love to hate about the profession and how to turn your thinking around to opportunity.
Find out more on this episode of the Power Hour. 
Direct download: 21418.mp3
Category:Optometry -- posted at: 3:56pm EST

With industry trends leading more doctors to provide specialty care (dry eyes, glaucoma, vision therapy, low vision, TBI care, specialty contact lenses etc), communicating with other professionals is a significant opportunity for practice growth.  Unfortunately, optometry has long been the "outcast" in the medical community making it difficult to break through to this group of doctors.
On this episode of The Power Hour, Gary discusses how to configure your specialty practice from the ground up to ensure this large source of prospective patients is accessible to your practice.
Direct download: Feb72018.mp3
Category:Optometry -- posted at: 8:26am EST

Why did you become an OD?  Are you achieving your “why?”  Gary discusses his own personal journey on the road to his “why” and talks about how you can use the same technique to have your practice work for you instead of you becoming a slave to your practice.

Direct download: 13118.mp3
Category:Optometry -- posted at: 10:02am EST

Yes, at one time or another, uncollected fees, or accounts receivables that languish over time, are the same as working for free. On this episode we discuss ways to avoid this from happening and talk about how to “mop up” any existing receivables. You did the work, so how about getting paid for it?

Direct download: 12618.mp3
Category:Optometry -- posted at: 3:55pm EST

Time? Money?
Cell phones, cars and TV’s aren’t the only thing changing at warp speed. The technology we use in our practices is doing the same thing at the same speed. How can you afford to keep up when the least expensive piece of equipment you might buy can be same price as a nice car!
On this episode of the Power Hour Gary gets directly to the point and offers up suggestions and strategies to help with this tech dilemma.

Direct download: 11718.mp3
Category:Optometry -- posted at: 3:23pm EST

Can you succeed by seeing patients only 3 days a week? Dr. Nicholas Despotidis not only says yes, he discusses how he cut patient days from 6 to 3 days a week...25 years ago!
If you want to earn more money and have time to enjoy it, working harder or longer hours is not the answer, says Dr. Nicholas Despotidis. Working smarter, begins with working with a good coach.
Direct download: _thepowerhouroptometry-436593.mp3
Category:Optometry -- posted at: 10:36am EST

This time of the year, we all have the best intentions of improving our practices and personal lives. Yet somehow, no matter how hard we try, our best intentions get side tracked and derailed. Listen to this first episode of 2018 where Gary shares his consulting teams' strategies for setting goals and actually getting them done. Remember - SAYING you want to increase your practice revenues, cut expenses, see more (or less!) patients or for that matter lose weight is one thing. DOING any of those things is another! This episode will get your year jump started and show you how to keep the momentum you establish going throughout the course of the year!

Direct download: 1318.mp3
Category:Optometry -- posted at: 3:53pm EST

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