The Power Hour

On the Oct 26th episode, Gary discussed “Part 1” about how to use public speaking to grow your practice.  Listen to Part 2, on this episode of the Power Hour.  Learn everything, from content development to presentation style to creative ways to use Power Point (or NO Power Point) or Prezi, how to deal with questions and difficult audience members, suggestions for handouts and a lot more.

You already talk to patients every day and are great at it. Why not do the same thing in your community and talk to prospective patients? Learn how to make your own presentations more dynamic and memorable!

Direct download: 122116.mp3
Category:Optometry -- posted at: 9:36am EST

The Power Hour welcomes Maureen Cavanagh on this episode.  A 24 year industry veteran, Maureen heads up this important group whose mission is to enhance and promote the leadership role of women  in the ophthalmic industry through networking and peer support.  Maureen talks about what the association brings to its members and the industry as well as their goals for 2017.

Direct download: 121416.mp3
Category:Optometry -- posted at: 5:22pm EST

VSP's Global Board Chair Dan Mannen, O.D., F.A.A.O., and VSP Vision Care President Kate Renwick-Espinosa are our guests.

Dr. Mannen discusses his new position paper on managed vision care, which explores the value it provides patients and consumers, and why he believes the channel is so important to independent optometry. The guests also discuss VSP’s focus for 2017, how it is helping increase access to care, and take questions on other topics from callers.

Direct download: Dec716.mp3
Category:Optometry -- posted at: 7:31am EST

Join Jerry Warner, CooperVision President, as he talks about big picture changes in optometry such as selling models, online commerce, legislative battles, private lable contact lenses and more.

Direct download: 112016.mp3
Category:Optometry -- posted at: 1:26pm EST

If you could do five – and only five – things to build your practice, what would they be?  On this episode of the Power Hour, Gary shares his own special list of what he recommends to jumpstart your practice and ensure it stays highly efficient and profitable.

Direct download: 111616.mp3
Category:Optometry -- posted at: 10:19am EST

Dr. Mark Jacquot, Luxottica’s VP and Clinical Director, Vision Care Operations is the guest on this episode of the Power Hour.  Mark discusses his thoughts on the current state of corporate optometry and where he sees it fitting in the big picture of optometry’s future. 

Direct download: 11916.mp3
Category:Optometry -- posted at: 2:10pm EST

David Friedfeld is back on the air to share his thoughts about everything from what the optical of the future will look like to how many frames should be in a typical practice.  We discuss the pros/cons of carrying ubiquitous brands vs. frames from smaller independent companies, frame markup strategies and a potpourri of other important topics.

Direct download: 11216.mp3
Category:Optometry -- posted at: 6:36pm EST

Having given more than 1,000 presentations to audience sizes of 2 to 2,000, Gary taps into his experience and discusses how to use this powerful medium to get out into your community and build your practice.  Everything from content development to presentation style to creative ways to use Power Point or Prezi are discussed on this episode of the Power Hour.  
You already talk to patients every day and are great at it.  Why not do the same thing in your community and talk to prospective patients?  Learn how to make your own presentations more dynamic and memorable!
Direct download: 102616.mp3
Category:Optometry -- posted at: 9:27am EST

By using new technology, more opticians are now able to offer auto-refraction to patients. Some of them are having the data signed remotely and used as an eyeglass prescription. Is this a convenience for patients and a business builder for the optician, or a public health hazard? Is this part of the future of eyecare that should be embraced or avoided?
Listen to the this episode of the Power Hour when Yaopeng Zhou, the CEO of Smart Vision Labs calls in to discuss this important topic.

Direct download: 101216.mp3
Category:Optometry -- posted at: 11:51am EST

Listen to Gary on this episode of the Power Hour where he shares some of his unique perspectives around delegating.  This is much more than “buy an automated X and have your tech use it.”  Learn some very compelling reasons about WHY you should be delegating, what you should delegate and how to get it done.  As with all of Gary’s shows, you’re sure to get a perspective on a previously mundane topic you hadn’t ever considered before!

Direct download: 10516.mp3
Category:Optometry -- posted at: 9:02am EST

In addition to conventional marketing, properly used, public relations can be a huge benefit to most practices.  Tune in to this episode when PR professional Jennifer Bodner discusses how to get a great campaign in place for your practice.

Direct download: 92916.mp3
Category:Optometry -- posted at: 3:33pm EST

Your state law changed to say you could never see another new patient or raise your fees?

Listen to this thought provoking episode of the Power Hour with Gary leading the discussion. 

Direct download: 92116.mp3
Category:Optometry -- posted at: 5:35pm EST

Listen to this episode of Power Hour when we take your calls to discuss specifically how using a consultant helped your practice. 

 

Direct download: 91516.mp3
Category:Optometry -- posted at: 4:36pm EST

Your practice rent is one of the largest ongoing expenses your practice has.  Learn from real estate expert, Chuck Feitel, how to minimize your rent and maximize concessions from your landlord on this episode of the Power Hour. 

 

Direct download: 83116.mp3
Category:Optometry -- posted at: 3:22pm EST

Dr. Cheryl Engels, Senior Consultant from the Power Practice is our guest this week.  Dr. Engels runs the “Practice Made Perfect” program at the Power Practice and discusses her list of “must do and must know” before you open or buy your next practice.  Tune in for some lively and insightful discussion on this important topic!

Direct download: 08-24-16.mp3
Category:Optometry -- posted at: 10:31am EST

Most of us know George Martin as No. 75 of the New York Football Giants, the star defensive end of the 1970s and ‘80s, with 96 quarterback sacks, the touchdown record for a defensive lineman, a Super Bowl win and an incredible interception that Coach Bill Parcells called the greatest football play he has ever seen. George is an NFL legend, but he’s also so much more.
Son of a sharecropper who grew up dirt poor in the American South, through talent and determination, family and faith, George Martin became a true leader on the field and off, a man whose relentless positive energy and ability to inspire know no bounds. He has championed NFL colleagues as their union president, advocated for retired players with chronic injuries, and created a non-profit to help young people find their way to responsible adulthood through athletics and mentoring.
He joins the Power Hour along with Dr. Don Teig to talk about how OD’s can get more involved with concussion care for athletes. Tune it to this very special episode!

Direct download: 81716.mp3
Category:Optometry -- posted at: 7:41am EST

It’s easy to get bogged down in the regulations around security compliance, HIPAA and billing and coding requirements.  While the information is available to help you navigate the confusion, there are companies who can carry that burden for you.  Rob Marcella from CSEye talks about when it is (and isn’t) a good idea to outsource this important part of your practice, what to watch for when making the decision and other relevant topics.

Direct download: 81016.mp3
Category:Optometry -- posted at: 2:11pm EST

Alan Homestead, OD is the guest on this informative episode.  Get the latest on preventing and surviving audits, meaningful use updates, using after hours codes, using your iPhone for anterior seg photos and a host of other important updates.  As the director of billing coding at the Power Practice, Alan is uniquely capable to share his expertise on this important topic.

Direct download: 8316.mp3
Category:Optometry -- posted at: 11:39am EST

It might be an old saying, but it certainly applies to any OD trying to manage their practice. Listen to this episode where Gary shares his, and his Power Practice client list of, “If I’d only known then what I know now I would have . . .”
On tap for this interesting episode are topics like starting a practice that focuses on everything except the doctor, learning practice building from anyone but an optometrist, the importance of culture, what marketing really means for an OD and lessons learned about staff management.

Direct download: 72716.mp3
Category:Optometry -- posted at: 11:19am EST

Dr. Edward Paul gets us up-to-date on how OD’s can integrate nutrition into their practices.  Everything from science to practice management is on tap for this episode.

Direct download: 72016.mp3
Category:Optometry -- posted at: 11:26am EST

Tarik Sedky from Agency Pure has done advertising for Glaxo Smith Kline, DuPont, AT&T, Home Depot and many other large corporations.  Now, he’s our guest on the Power Hour where he shares his words of wisdom and discusses how optometrists can emulate the marketing messaging of these huge companies – at a fraction of the cost. He covers the most common mistakes small businesses make in their marketing and talks about how you can improve yours.

Direct download: 71316.mp3
Category:Optometry -- posted at: 3:08pm EST

Lukas Ruecker, president of EyeMed and Dr. John Lahr, VP of Provider Relations return to the Power Hour to take your calls.  Topics include their perspectives on the managed vision care marketplace overall, where and how they think optometry will be practiced in the future and how EyeMed is working with doctors to promote positive clinical patient care outcomes and a positive overall consumer experience. 

Direct download: 7616.mp3
Category:Optometry -- posted at: 6:27pm EST

Architect Joost Bende is our guest this episode of the Power Hour.  With experience designing medical and optometry practices of all shapes and sizes, Joost answers questions about your own personal design challenges and answer questions about everything from color schemes to window placement.

Direct download: 62916.mp3
Category:Optometry -- posted at: 7:25am EST

Drs. Barry Eiden and Andrew Morgenstern join the show to get listeners up-to-date on all things keratoconus.  It’s more prevalent than you think and there’s a lot more you can do about it than just stress over patients never being really happy with their contact lenses.  We’ll also take a deep dive into cross linking and how it fits in an OD’s practice.

Direct download: 6-22-16.mp3
Category:Optometry -- posted at: 10:59am EST

Drs. Tom Arnold and Nathan Schramm are fitting a lot of their patients with scleral lenses. Are you?
Find out why they’ve become so popular in their practices, and how the doctors became clinically competent and practice management savvy with these specialty lenses. Find out how you too can get on board with one of the hottest modalities in contact lens care.

Direct download: 061516.mp3
Category:Optometry -- posted at: 3:09pm EST

Jason Nichols, OD, MPH, PhD, FAAO, shares his thoughts and data about how contact lenses are viewed and prescribed outside the U.S. and what American doctors can learn from their international colleagues.

Direct download: 6816.mp3
Category:Optometry -- posted at: 8:52am EST

Gary walks through the most important “mid year” metrics to examine as we approach the halfway point of the year.  Are you hitting the goal you laid out back in January and are you sticking to your budget?  Scheduling, staffing and marketing are all fair game for discussion on this episode of the Power Hour!

Direct download: 060116.mp3
Category:Optometry -- posted at: 5:59pm EST

Johnson & Johnson Vision Care President Peter Menziuso and Vice President of Professional Affairs Dr. Millicent L. Knight discuss current trends in the contact lens industry, opportunities to expand your contact lens practice, their recent entry into the monthly lens category, and their recent decision to eliminate UPP pricing for the company's contact lenses.
Listen to this episode of the Power Hour and get an update on current contact lens market trends and legislative battles being waged around the country.
Direct download: 52516.mp3
Category:Optometry -- posted at: 2:09pm EST

Previously unaware of the enormous unmet demand for eye care within his San Francisco community, Robert Bell began using his influence as a long-time eye care industry executive, consultant, and speaker to inspire more eye care professionals to volunteer and to bring in more optical and optometric resources, equipment, and eyewear to the Project Homeless Connect vision program in San Francisco.  Hear about Robert’s journey and how you can do the same thing to support your own communities.

Direct download: 51816.mp3
Category:Optometry -- posted at: 4:20pm EST

Moscot is a New York institution currently headed by Director, Dr. Harvey Moscot.  As a fourth generation owner in arguably the most competitive optical environment on the planet, Harvey shares his company’s legacy and “secret sauce” to enduring for so strongly for so long.  Take a deep dive with Harvey on the Power Hour and  hear this fascinating story about how all of his locations compete not only with Warby Parker, but with every other conceivable optical competitor on the price volume curve spectrum.

Direct download: 5112016.mp3
Category:Optometry -- posted at: 7:47am EST

We’re honored to welcome one of optometry’s best known speakers, Dr. Paul Karpecki back to the Power Hour!  Paul gets us up-to-date on everything from anterior segment technology, disease and treatment, advances in refractive surgery and keratoconus – and just about anything else you might think of!  Take advantage of this rare opportunity to listen to a genuine optometric thought leader on this episode.

Direct download: 54162.mp3
Category:Optometry -- posted at: 4:39pm EST

Healthcare attorney Susan Orr is back on the Power Hour.  Our topic is the recent increase in audits by Medicare and other 3rd party payors resulting in overpayments that need to be returned by the provider.  Hear how to approach these audits and what to do when you discover a billing error. Also, get up to date information on REQUIRED compliance plans that are necessary to remain a participating provider in Medicare.  We also discuss the sale of practices – stock purchase or asset purchase – the pros and cons of each.  

Direct download: 42716.mp3
Category:Optometry -- posted at: 12:34pm EST

Dr. Vance Thompson is our special guest on this episode of the Power Hour.  Vance has been, and is currently involved in many FDA studies related to refractive surgery.  Listen to his insights about what’s hot, what’s not and what you must know about the next wave of dry eye treatments, cross linking, phakic IOL’s, presbyopia treatments and cataract surgery.  With Vance on the show, be prepared for a fascinating discussion – and the show’s FIRST discussion about refractive surgery!

Direct download: 42016.mp3
Category:Optometry -- posted at: 4:08pm EST

Talking about everything from an anterior seg update to national and state optometric politics, Dr. Art Epstein is back on the show.  Never one to hold back an opinion on all things optometry, we welcome Art back to the show.

Direct download: 41416.mp3
Category:Optometry -- posted at: 6:36am EST

Industry veteran, Mike Daley, is the guest on this episode of the Power Hour. As the CEO of the Vision Council, Mike discusses this important industry organization whose mission is to grow in the vision care industry through education, advocacy, research, consumer outreach, strategic relationship building and industry forums.
Mike also talks about their role in the upcoming Vision Expo East meeting and Think About Your Eyes.

Direct download: 4616.mp3
Category:Optometry -- posted at: 8:09am EST

Kate Gifford, OD joins the show to talk about the parallels and differences in how optometry is practiced in Australia vs. the US.  Business topics like the competitive landscape, corporate optometry and Internet sellers will be discussed in addition to clinical practice differences.  Don't miss this interesting discussion!

Direct download: 33016.mp3
Category:Optometry -- posted at: 10:15pm EST

Live from the Vision Source Exchange in San Antonio, TX. Listen in and join the discussion about where we’ve been, and more importantly, where we’re headed – and how you should prepare for what may lie ahead. Joining us are key industry executives from Vision Source as well as some members, old and new, to give their different perspectives.

Direct download: 31716.mp3
Category:Optometry -- posted at: 2:14pm EST

Questions and comments for the current AOA president, Steven Loomis, OD on this episode of the Power Hour.  Listen to the discussion about what the AOA has been working on of late and an in depth conversation about the current legislative battle with 1-800-Contacts, particularly in Arizona.  Don’t miss this VERY important episode!

Direct download: 32316.mp3
Category:Optometry -- posted at: 10:48am EST

The Power Hour is now listened to in 109 countries.  We broadcast from the United States and talk mostly about what’s happening here.  Why then, do optometrists from Albania to Zimbabwe listen?
Answering that question and others, on this episode of the Power Hour, is Leo Mac Canna, the CEO and founder of the practice management software company, Ocuco.  Ocuco is the second largest optical retail software company in the world, and continues to expand globally, with offices in the UK, USA, Canada, Ireland, Italy, France, Spain, Denmark, Norway, Sweden, Australia and China.  Given their global experience, Leo shares his insights on the world view of optometry and what some of the more “quirky” best practices are from around the world that we can all benefit from.

 

Direct download: 3916.mp3
Category:Optometry -- posted at: 10:45am EST

Chris Marentis, respected authority on internet marketing and founder of Surefire Social, an internet marketing company making major waves in optometry, is the guest on this episode of the Power Hour.  Joining Chris is Dr. Alan Glazier, a noted industry expert on digital marketing and social media.  

Direct download: 3316.mp3
Category:Optometry -- posted at: 4:35pm EST

Dr. Thomas Aller has been using multifocal contact lenses for years – successfully!  Yes, those same lenses that many of us run from, Tom runs towards!  Find out why and how he readily embraces these lenses and how he’s integrated them into his practice on this episode of the Power Hour!

Direct download: 22416.mp3
Category:Optometry -- posted at: 5:45am EST

Tune in to this episode and listen as VSP’s CEO, Jim McGrann takes your calls and questions from Gary.  Topics include everything from VSP’s Premier program, VSP’s new relationship with CVS and just about anything else listeners want to call in and talk to Jim about.  Don’t miss this important and unique opportunity to hear how Jim responds to your questions answered directly from the CEO!

Direct download: 21716.mp3
Category:Optometry -- posted at: 6:41pm EST

Listen to the show as Dr. Nick Despotidis talks about how he built one of the largest corneal reshaping practices on the planet and how it allowed him to provide a quality of practice and personal life that many of us only dream about.  Prepare to be inspired!

Direct download: 21016.mp3
Category:Optometry -- posted at: 11:54pm EST

It’s 5:00 PM, you’ve got your coat on and are heading out the door when your office manager stops you and says, “Mrs. Abrasion is on her way over. She was in a lot of pain so I thought it was best she come right over. I’m sorry – I hope that was OK.”
Of course it’s OK because you want to take care of this patient, but in doing so, you’ll now be late for your daughter’s violin recital.
Nearly all doctors, whether they are practice owners or associates, working in private or corporate practices, struggle with work–life balance.
On this episode of the Power Hour former AOA President, current full time OD and mom, Dr. Dori Carlson joins the show. Tune in to hear about how she juggled three full time jobs when most of us stress over just one.

Direct download: 2316.mp3
Category:Optometry -- posted at: 10:35am EST

You already know your patients are constantly looking at their mobile devices. Is your practice showing up on those devices?
They built the industry’s #1 mobile platform that allows doctors to connect with their patients. EyeXam Founder and CEO, Dr. Nikki Iravani talks about how EyeXam came to be, and based on what she learned in creating the app, shares her insights on how doctors can benefit from being more connected to their own patients and prospective patients. We talk about everything from patient’s viewpoints of scheduling exams, checking insurance benefits and of course, finding a doctor.

Direct download: 12716.mp3
Category:Optometry -- posted at: 12:34pm EST

Is he a comedian or an OD?  Dr. Monty Vickers’ witty insightful monthly columns having been making us laugh for more than 25 years.  Now, for the first time ever, he brings his “show” to live radio!  Listen to Monty and Gary on this episode of the Power Hour as they make light of all things optometric.

Direct download: 12016.mp3
Category:Optometry -- posted at: 9:25am EST

James Diecidue shares his unique viewpoints about how he thinks EHR’s SHOULD work, why some don’t work that way and his opinion on a new solution.  Tune in to hear this fresh viewpoint about a very important topic.

Direct download: 1616.mp3
Category:Optometry -- posted at: 7:46am EST

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