The Power Hour (optometry)

Tune in to this episode of the Power Hour when Gary invites listeners to share their most “off the wall” customer service tricks and tips.  He also brings many of the strategies he used in his own practice as well as those of very successful practices from around the country.

Direct download: 53117.mp3
Category:Optometry -- posted at: 9:16am EDT

Harvard Business Review estimates that 80 percent of turnover is due to bad hiring decisions. The consequences of a wrong hire can go beyond turnover costs.  Listen to this episode of the Power Hour to learn how you can minimize the “bad hire” occurrence, on your way to building a happy and productive staff.  

Direct download: 52417.mp3
Category:Optometry -- posted at: 9:54am EDT

We surveyed ODs to find out!  Learn which ODs are the happiest, what makes them unhappy, and what you can do to increase your own professional satisfaction. Tune in to the Power Hour to hear Gary discuss this interesting topic with Dr. Bethany Fishbein.  

Direct download: 51017.mp3
Category:Optometry -- posted at: 1:26pm EDT

Continuing and building on last weeks’ episode on how to elevate your customer service, Gary discusses innovative techniques to empower your staff.  Tune in to this episode of the Power Hour for strategies that allow your staff to help you, are welcomed by them, last beyond one office meeting and immediately add to your bottom line.

Direct download: 5317.mp3
Category:Optometry -- posted at: 5:22pm EDT

What can optometrists learn from the latest United Airlines customer service debacle?  A LOT!  Tune in to this episode of the Power Hour where Gary discusses great ways to amp up your customer service, a simple technique to measure it, and what to do when things go horribly wrong – which at some point, they absolutely will!

Direct download: 42617.mp3
Category:Optometry -- posted at: 3:27pm EDT

There’s more to cutting costs than squeezing your sales reps for better deals.  Gary discusses his top five ways so add to your practice’s bottom line on this episode of the Power Hour.

Direct download: 41917.mp3
Category:Optometry -- posted at: 6:31am EDT

Do you look forward to office meetings, or do you dread them and then ultimately cancel them?  Tune in to this episode of the Power Hour where Gary discusses new ways to effectively and efficiently hold staff meetings that are productive and add to your practice’s bottom line.

Direct download: 41217.mp3
Category:Optometry -- posted at: 8:09am EDT

Decreasing revenues with increasing expenses and regulations, online eyeglass selling, “generic” contact lenses and online refraction – to name just a few things – are going to fundamentally change and possibly eliminate optometry as we know it.  Gary talks about why that’s a GOOD thing and how you can leverage the tsunami of change NOW to position your practice for whatever the future holds.  Tune in to this thought provoking episode of the Power Hour!

Direct download: 4517.mp3
Category:Optometry -- posted at: 3:41pm EDT

Vision by Design, the country’s best meeting on myopia control is right around the corner. Get a snapshot of myopia control in general and the meeting in particular from Dr. Paul Levine, President of the American Academy of Orthokeratology and Myopia Control.
Paul gets listeners up-to-date on what’s new in myopia control and talk about why it’s important for your practice.

Direct download: 32217.mp3
Category:Optometry -- posted at: 10:56am EDT

Drs. Mark Rosner and Debby Feinberg are back on the show to discuss some of the latest work they’ve been doing with minute amounts of prism.  On the previous show they discussed how they have had literally life changing results for their patients by carefully prescribing minute amounts of prism.  Get caught up on some of their latest work on this  episode of the Power Hour.

Direct download: 31517.mp3
Category:Optometry -- posted at: 3:16pm EDT