The Power Hour (optometry)
“My staff just doesn’t get it!  It’s hopeless and training doesn’t work!”
Sound familiar? It certainly does to us!
On this episode of the Power Hour, Gary digs into why so many practice owners say that so often – and what you should do about it!  There is hope – but you’ll only get the advice you need if you tune in!
Direct download: November_8_2017.mp3
Category:Optometry -- posted at: 11:40am EDT

In what will probably be the shortest episode ever, Gary reveals the atomic powered tool the every entrepreneur has, and never uses.  It’s one of those “I can’t believe it was this obvious and staring me in the face all the time” things that you WILL be able to use right after the show.  Short, to the point and powerful – on this episode of the Power Hour!

Direct download: November_12017.mp3
Category:Optometry -- posted at: 8:33am EDT

How are frames designed? 
Get the inside scoop behind the design process of the John Varvatos Eyewear Collection.
The company's creative director Nico Roseillier joins the show to discuss how this cool process takes place. 
Direct download: 102517.mp3
Category:Optometry -- posted at: 10:27am EDT

Listen to this episode for an entertaining discussion with Gary and Brian as they talk about the difference between UK and US optometry.  Opticians scope of care, OD education, UK practitioners emphasis on glasses and being ahead of the curve in contact lenses are discussed along with differences health insurance systems and the state of the industry.  Brian also talks about his important work with the BCLA, his fun presentation style and . . .  shoes (listen for details!)

Direct download: 101817.mp3
Category:Optometry -- posted at: 9:31am EDT

Managed vision care, telemedicine, online shopping for eyeglasses or contact lenses... are these things that will hurt or help your practice? The answers and discussion may surprise you when you listen to this episode of the Power Hour!

Direct download: 101117.mp3
Category:Optometry -- posted at: 5:57am EDT

Private Equity is getting more and more involved in optometry.  What is private equity, why are they so interested in eyecare, and is private equity something you should look at for your own practice?  Jeff Fronterhouse and Bret Davis, two experts in private equity, join Gary on this episode of the Power Hour!

Direct download: 10417.mp3
Category:Optometry -- posted at: 8:16am EDT

During a staff training session you tell your optician, “When you sell AR lenses, say X.”
We’ve all tried training our staff this way, and whether “X” is effective or not, invariably we have trouble making it stick. Is the problem “X” or the way we’re training and teaching our staff?
Frank Pigneri, Sr. Manager of Customer Training and Development at Essilor is the guest on our show. He discusses some of the finer points of optical training, what should be included in a good training program, when to do it, how to make it stick as well as a host of other great topics related to staff education.

Direct download: 92717.mp3
Category:Optometry -- posted at: 1:12pm EDT

You practice in an area that is very conservative. Your long time trusted, well known receptionist who had brown hair yesterday, shows up with purple hair today. What should you do? What can you do?
Your optician shows up with a therapy dog. Your insurance biller is afraid of dogs. Now what?
Attorney Julia Goldman is the guest on the Power Hour.  

Direct download: 92017.mp3
Category:Optometry -- posted at: 4:11pm EDT

We have all watched kids scroll through life, with their rapid-fire thumbs and a six-second attention span. Physician and filmmaker Delaney Ruston saw that with her own kids and learned that the average kid spends 6.5 hours a day looking at screens. She wondered about the impact of all this time and about the friction occurring in homes and schools around negotiating screen time—friction she knew all too well.

Direct download: 9617.mp3
Category:Optometry -- posted at: 9:28am EDT

Years of scientific research and intensive study of real-world applications have led to incredible breakthroughs in the way businesses large and small identify and hire top talent in their fields. Optimize Hire, a leading Internet-based pre-employment testing company focused on helping organizations hire better, joins Local Eye Site on this episode of the Power Hour to discuss this important topic.  

Direct download: 83017.mp3
Category:Optometry -- posted at: 10:51am EDT