The Power Hour
It's April...time to close the books on Q1.
Look back at your Q1 data to better forecast 2018 and plan your year.
Tune in to Power Hour this week to hear Gary's suggestions for a Q2 reboot.
Direct download: 18.mp3
Category:Optometry -- posted at: 11:20am EDT

Contact lenses, the FTC, and optometry...what do you need to know?
The deadline to weigh in is fast approaching. Get the scoop so you can make your voice heard.
Find out more on this week's episode of the Power Hour.

Direct download: 32818.mp3
Category:Optometry -- posted at: 7:44am EDT

Vision Expo was last week. As always, it was a great meeting with lots of classes & a lot going on.
This week on Power Hour, we'll discuss some great things we learned at the meeting. Call in with what you brought home!
Let's talk about it on this episode of the Power Hour.

Direct download: 32118_3.mp3
Category:Optometry -- posted at: 7:57am EDT

Filmmaker Jane Weiner has turned to myopia for inspiration. She talks with Gary this week about her latest film.
Losing Sight, her documentary on myopia, looks at how technology advances are put into practice. The story explores visual development throughout life and what factors trigger myopia. 
Losing Sight is planned for a theatrical and TV release. Watch the trailer here: https://vimeo.com/jpweiner/myopia7mnsample
 
Direct download: 3718.mp3
Category:Optometry -- posted at: 7:43am EDT

Vision by Design, THE country’s premier myopia meeting of the year is coming up fast.  Joining the show from VBD will be Drs. Cary Herzberg and Tom Weshefsky to talk about what’s new at this years’ meeting and why you should attend!

Direct download: 22818.mp3
Category:Optometry -- posted at: 4:53am EDT

Join Jeffry Gerson, OD, FAAO on this week's show as he gets us up to the second on what's new in ARMD diagnosis, management and treatment.  Also joining the show will be Greg Jackson, PhD from Maculogix to discuss research around the link of dark adaptation and ARMD.  
Direct download: 22118.mp3
Category:Optometry -- posted at: 10:47am EDT

It's Valentine's Day! Let's talk about what you love...to hate about optometry!
Gary discusses the top 5 things you love to hate about the profession and how to turn your thinking around to opportunity.
Find out more on this episode of the Power Hour. 
Direct download: 21418.mp3
Category:Optometry -- posted at: 3:56pm EDT

With industry trends leading more doctors to provide specialty care (dry eyes, glaucoma, vision therapy, low vision, TBI care, specialty contact lenses etc), communicating with other professionals is a significant opportunity for practice growth.  Unfortunately, optometry has long been the "outcast" in the medical community making it difficult to break through to this group of doctors.
On this episode of The Power Hour, Gary discusses how to configure your specialty practice from the ground up to ensure this large source of prospective patients is accessible to your practice.
Direct download: Feb72018.mp3
Category:Optometry -- posted at: 8:26am EDT

Why did you become an OD?  Are you achieving your “why?”  Gary discusses his own personal journey on the road to his “why” and talks about how you can use the same technique to have your practice work for you instead of you becoming a slave to your practice.

Direct download: 13118.mp3
Category:Optometry -- posted at: 10:02am EDT

Yes, at one time or another, uncollected fees, or accounts receivables that languish over time, are the same as working for free. On this episode we discuss ways to avoid this from happening and talk about how to “mop up” any existing receivables. You did the work, so how about getting paid for it?

Direct download: 12618.mp3
Category:Optometry -- posted at: 3:55pm EDT